New scratch cards websites launched by NeoGames

NeoGames, global leaders of online scratch cards, have reported the launch of two new online scratch card websites for Nordic Entertainment Ltd. Nordic Entertainment are provided with enhanced online scratch card offerings by NeoGames, for the two newly created and completely localized brands norgesloddet.com for the Norwegian market and svenskalotter.com for the Swedish local market.

This partnership combines NeoGames’ successful experience as the leaders of the online scratch cards segment with Nordic Entertainment marketing expertise and understanding of the local markets. Both companies have the common vision to turn these online operations into local market leaders in the Nordic market.

CFO at NeoGames, Michael Labrecque, commented: “This partnership is a major milestone for NeoGames, as it will extend the venture of our online scratch cards in to the Nordic market. Working with Nordic Entertainment fulfills our strategy of finding local partners that understand the region in the best possible way and can harness our appealing games offering and expertise into significant success”.

CEO Nordic Entertainment, Thomas Kalita, commented: NeoGames’ white label solution was an easy choice for Nordic Entertainment and its partner (Betsson). NeoGames has not only excellent scratch card products and a really good technical solution that enhance the gaming environment, but are also very good at handling customer retention and taking care of everything important to make a white label solution work really well”.

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